Content is King! The blogs/websites having awesome content get the most backlinks. In every niche, there are top-notch blogs and websites with high-quality content and have tons of backlinks. What if you create even better content (by taking inspiration from them)? Of course, you’ll get tons of backlinks. And you can outreach people linking to other’s awesome content to link you instead of them because you have even better content. Exactly this is the skyscraper technique link building method.

Is the skyscraper link building method ethical (white hat)? Yes, a big YES! See… when someone publishes some content on their website then it is there for everyone (public) to learn from it (and grow). If you are learning from top-notch content and refining it further, add your thought & view-points then this is absolutely ethical. Once you publish your even better content then people are free to create further improvised content & outcast you. This is life!